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Ceva Expands Companion Animal Marketing Team

11 years ago
2937 views

Posted
19th June, 2013 13h17


Ceva Animal Health has expanded its marketing team to support the company’s growing portfolio of companion animal products with the addition of a new pheromone product manager and the creation of two new roles. Emma Jackson has been appointed product manager for Ceva’s leading pheromone range, which includes the innovative pheromone products Adaptil and Feliway. Emma studied International Business Management at Newcastle Business School. She is an experienced product manager with extensive marketing and sales expertise in the retail and convenience sectors. Emma will be responsible for rolling out this summer’s travel and kennel campaign across multiple-channels to highlight the benefits and boost sales of Adaptil and Feliway throughout this challenging period. Julia Wood, who has been a companion animal product manager at Ceva for the last three years, has taken on the new role of product manager responsible for the company’s parasitology and equine products. With a degree in Animal Science from Hartpury College and an in depth knowledge of the animal and equine health industry, she will utilise her experience to raise awareness of Fiprospot, Acclaim, Cestem and Equidronate. Claire Russell, who has been at Ceva for four years, has been promoted to the role of product manager responsible for the company’s portfolio of OTC consumer products. Claire, who has a degree in Business Studies from Hertfordshire University, will focus on enhancing and extending the portfolio, which includes Ceva’s popular Logic range. She is also responsible for managing and developing strategic trade marketing relationships. Malcolm Laurie, head of marketing at Ceva, says: “Focusing on the launch of some exciting new products and high profile marketing campaigns, our new marketing team will be bringing together extensive experience across a variety of sectors to support our growing portfolio of companion animal products.” For more information, please call 01494 781510 or contact your local Ceva territory manager.

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