Pfizer Unveils New Website To Make It Easier For Horse Owners To Understand Principles Of Sustainable Worm Control

Pfizer Animal Health, manufacturer of the market leading equine wormers EQUEST® & EQUEST PRAMOX®, has unveiled a brand new website www.wormingyourhorse.info, aiming to make it easier for horse owners to understand and follow the most up-to-date principles of sustainable worm control. Based on Pfizer’s popular Manage, Test, Plan, Dose campaign, the new website takes all the confusion out of equine worm control with clear, logical and easy-to-understand guidance and advice. The four main sections use a refreshing combination of diagrams and text to explain how and why it’s so important to manage the worm challenge on the pasture; the role of faecal worm egg counts (FWECs); how history and management play a part in planning the best worm control programme and how to choose and use the right wormer at the right time of year. There’s an interactive and educational parasite page that shows the parasites that can affect the health of your horse. There are click through buttons on parts of the horse’s anatomy revealing details about the appearance of each particular parasite, their lifecycle and the symptoms they can cause. In addition there’s a section on frequently asked questions which provides no-nonsense answers to some of the most commonly asked questions about worm control. Paul Blanc, Pfizer’s equine brand manager said: “In developing our new website we have listened carefully to what horse owners really want and need to know. The result is a source of plain-speaking, unbiased facts and advice, providing horse owners with the most current thinking on sustainable worm control in a format they can really identify with.” Visit www.wormingyourhorse.info and bring clarity to your worm control programme.

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