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Worldwide Veterinarians Welcomed At Royal Canin’s Feline Best Practice Forum In France

12 years ago
3412 views

Posted
7th June, 2012 18h05


Over 350 vets and practice managers from more than 50 countries were invited to Royal Canin’s fourth Veterinary Business Forum at La Grande Motte in France. Royal Canin’s two-day event focused on felines as the future of the veterinary profession and how small animal practices can enhance their offering to cat owners. Sharon Guyver, a VN and Veterinary National Account Manager for Royal Canin who hosted five delegates from the UK, said: “The conference provided a great platform to demonstrate the benefits that come from improving feline facilities and services within practice. It was great to be able to meet peers from all over the world and highlight Royal Canin’s commitment to supporting practice development.” After listening to presentations from leading worldwide ‘cat-only practices’, delegates were organised into groups and invited to pass judgement on how cat-friendly their own practices were. They then worked together to develop a practical feline strategy that they could implement. Professional actors also performed different role play situations in a veterinary practice setting to help improve delegates’ communication skills when interacting with clients. One of the vets who attended, Graeme McKeown BSc. Hons, BVM&S, MRCVS, Director of Companion Care based in Hove and Tunbridge Wells, commented: “The conference was both innovative and thought provoking and gave an invaluable insight into the future of feline practice from a number of different international perspectives.” The showroom was also available for delegates to visit, which showcased the merchandising and promotional solutions that Royal Canin has developed for the veterinary cat business.

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