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Burns Pet Nutrition Launches Its First National Advertising Campaign Since 2016

1 year ago

25th April, 2023 10h13

Burns Pet Nutrition

The “Love Your Pet from the Inside Out” campaign will launch as the brand celebrates 30 years in the pet food business

Burns Pet Nutrition, the leading healthy pet food company, is set to launch its first national ‘Out of Home’ advertising campaign since 2016. The launch of the ads will coincide with the brands 30th anniversary.

The 6 week-long campaign will be fronted by the brands new tagline: “Love Your Pet from the Inside Out” and launches across the UK from 24th April. The outdoor advertising will run via roadside poster and digital ads across the country within a ten-mile radius of local independent pet stores.

This exciting new creative campaign features an adorable Corgi licking its face. The ads will reach across the UK with a presence throughout virtually all UK towns & cities. An ATL TV ad will also run through Sky Adsmart.

The initiative is being launched in part to celebrate the natural pet food companies 30th anniversary, with Burns feeding the nation’s healthy and cats and dogs since 1993. The campaign will also seek to help educate dog owners about the central role nutrition plays in the overall health of dogs.

Burns Pet Nutrition was launched in 1993 by veterinary surgeon John Burns. John saw the positive impact a natural diet could have on our pets. Determined to tackle a variety of health problems, he developed Burns’ now award-winning range of products.

Burns Pet Nutrition founder, John Burns, said: “We are so excited for our new campaign to mark our 30th anniversary. It’s a special landmark and one that we are very proud of, so we thought it would be best to make it even more special!

“Given how many people are owning dogs for the first time, we want to ensure they see our message too. We want to continue to educate owners about the importance of nutrition for another 30 years and beyond.”

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