Identi Launches Cat Microchipping Legislation Webinar
1 year ago 
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identi, the pet protection expert, is hosting a feline microchipping webinar which focuses on taking a cat friendly approach to the microchipping appointment.
The launch of the new one-hour webinar, which takes place at 8.00pm on Wednesday 19 April, follows the Government’s new legislation to introduce compulsory microchipping for all owned cats.
The free webinar will be presented by renowned veterinary behaviourist, Sarah Heath BVSc PgCertVE DipECAWBM(BM) CCAB FHEA FRCVS, RCVS and EBVS European Specialist in Behavioural Medicine. It will cover how to take a cat friendly approach to the microchipping appointment to reduce feline stress and make the process easier for both pet owners and veterinary staff. A consent-based care approach will be discussed, together with the importance of educating cat owners and veterinary professionals on how to handle cats to minimise feline stress. The webinar will also advise on the use of adjunctive therapies, such as pheromones and nutraceuticals, as well as the strategic use of pre vet visit medication, and will be followed by a Q&A session.
Tammie O’Leary, commercial lead at identi, says: “The introduction of the new cat microchipping legislation will lead to an increased number of feline patients being seen by veterinary practices. Our cat microchipping legislation webinar will help provide cat friendly advice for veterinary professionals and will include hints and tips to make cat microchipping appointments as stress free as possible.”
The new cat microchipping legislation was announced on 13 March and will introduce compulsory microchipping for all owned cats. Owners have until 10 June 2024 to microchip their cat to make it easier for lost or stray pet cats to be reunited with their owners and returned home safely.
The new rules mean that cats must be implanted with a microchip before they reach the age of 20 weeks and their contact details stored and kept up to date in a pet microchipping database. Owners found not to have microchipped their cat will have 21 days to have one implanted or may face a fine of up to £500.
To register for the webinar please email [email protected] or call 0330 9128077.
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