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US Pet Food Manufacturing Report: 50 Largest Companies Such As P&G And Colgate-Palmolive Hold Almost 100% Of The Market With Annual Revenue Of $17 Billion

14 years ago
3412 views

Posted
8th November, 2010 11h46


Research and Markets has announced the addition of the "Pet Food Manufacture" report to their offering. The US pet food manufacturing industry includes about 200 companies with combined annual revenue of about $17 billion. Major companies include divisions of Nestle (Nestle Purina PetCare Company); Procter & Gamble (Iams); Colgate-Palmolive (Science Diet and Prescription Diet); Mars (Pedigree and Whiskas); and Del Monte (9Lives, Gravy Train, Milk-Bone, and Meow Mix). The industry is highly concentrated: the 50 largest companies hold almost 100 percent of the market. COMPETITIVE LANDSCAPE Pet ownership drives demand. The profitability of individual companies depends heavily on effective marketing. Large companies have advantages of scale in manufacturing, marketing, and distribution. Small companies can compete effectively by offering specialized products or by serving a local market. Pet food manufacturing is capital-intensive; average annual revenue per employee is nearly $850,000. The pet food industry is highly competitive, with large companies spending millions on marketing to maintain share. PRODUCTS, OPERATIONS & TECHNOLOGY Major products are dry dog food, canned cat food, dry cat food, and canned dog food. Dry dog food accounts for about 50 percent of industry revenue, canned cat food for less than 15 percent. Dry foods include semi-moist products. Canned cat foods may be fish-based or meat-based. Other types of pet food include pet treats and food for birds; fish (fresh and saltwater); small animals; and reptiles. Key Topics Covered Industry Overview Quarterly Industry Update Business Challenges Trends AND Opportunities Call Preparation Questions Financial Information Industry Forecast Website and Media Links Glossary of Acronyms For more information visit http://www.researchandmarkets.com/research/8e57de/pet_food_manufactu

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